Tell Lemony Snicket to Take a Hike with His Series of Unfortunate Events

By Samantha Harrington ♦ The night before my first summer internship was a lot like the night before I competed in the Olympics. Okay, I’m not an Olympian, but I’m assuming the emotions… Continue reading

Expect the Unexpected

By Summer Schneider ♦ “Your first assignment is to help decorate this plastic duck to fight racism.” Not exactly your average first day at work… I took the duck, sat it down in my… Continue reading


By Emily Tanner  ♦  Before starting my internship at Eric Mower + Associates I was super nervous. Being an English major, I was afraid that I was going to be entering an environment… Continue reading

The World is Your Classroom

By Christina Allison ♠ Learning never stops. It is a continuous cycle that occurs no matter where somebody is. Although this appears to be a simple concept, it’s one that I had difficulty grasping.… Continue reading

19 Things That Happened Before My Summer Internship

By Matt Adams ♣ I’ve never applied for an internship before and many of my friends haven’t either, so I didn’t know what to expect. An internship is something coveted by many, envied… Continue reading

3 Golden Rules for Being an Awesome Intern

By Nicole Deming ♥ There is no one definitive tip for internships, no holy grail for being the best intern or optimizing your resume. No one tells you on the first day of… Continue reading

When you think of advertising, what comes to mind first?

By Kristen Cavalleri  ♣ According to the Merriam-Webster dictionary, advertising is the action of calling something to the attention of the public, especially by paid announcements. Okay, so that’s probably what most people… Continue reading

Work with Insight to prep the Affinity brief by EOD for Ideation for a new business pitch. Say What?

By Ryan Frantzis ♦ There’s this general expectation that, as a new hire or intern, you’ll have to learn the jargon of the industry and office where you’re working.  Because of that, your professors… Continue reading

EMA – A Professional Environment with Creative Flair

By Shaun Chojnacki ♦  Growing up, my grandma would always say, “You only look as good as you feel.” But actually, I believe something entirely different:  you only feel as good as you feast!… Continue reading

New Experience in a Familiar Place

By Tyler Sleap  ⇔ I grew up in the suburbs of Buffalo, NY.  It’s a nice place to be a kid, but once you reach a certain age, there is not much to… Continue reading

My Moment of Fame

By Danielle Munn ◊ Working as an intern at EMA’s Charlotte office with such a friendly and welcoming team has been a wonderful experience reinforcing of my love for public relations. I feel… Continue reading

The Dreaded Question

By Trevor Delaney ♣ It’s the inevitable question every college student faces all too often, from almost everywhere and everyone. The question that comes up during every new interaction and conversation. The one… Continue reading

The Lone Ranger

By Onaika Mootoo ♦ I was ecstatic when I learned I was chosen for an internship in EMA’s PR department. I have to admit that I felt both anxious and accomplished after the… Continue reading

Storytelling is the essence of PR

By Erica Franceschini ♥ If asked, I would define public relations as the act of creating and nurturing a relationship between a company and its customers. One lesson I learned as an EMA intern… Continue reading

Never Too Late to Learn

By Mia Wiskow ♦ So after I graduate…I’m done learning forever, right? Not quite. Although the homework assignments will finally come to an end, even working professionals continue to learn and improve. In fact,… Continue reading

Finding the Ultimate Internship

By Serah Shahar ∇ I had very high expectations when I began my search for an internship last year. I’d heard horror stories from my friends about their experiences at companies where all… Continue reading

How to Work in PR if You Know Nothing About PR

By Henry Druschel ♣ I think college suggests a certain mindset when it comes to careers and majors. What you study, supposedly, predetermines where you’ll end up working as an adult. Want to work… Continue reading

Fast Food

By Erik Messerschmidt ⧓ To my everlasting disappointment, the title of this post doesn’t cleverly describe how I rapidly brainstormed last-minute, world-rocking ads for a food client, saved the day, and rode off… Continue reading

Being Persistent Matters

By Jorge Jativa ♦ “I’m late! I’m late! For a very important date! No time to say hello, goodbye, I’m late! I’m late! I’m late!” -The White Rabbit, Alice in Wonderland It definitely… Continue reading

9 reasons I love my internship

By Yao Dong ♥ It’s been two and a half months since I started my internship at EMA, and I can’t wait to share how great and valuable the experience has been. Curious? Just scroll… Continue reading