Work with Insight to prep the Affinity brief by EOD for Ideation for a new business pitch. Say What?

By Ryan Frantzis ♦ There’s this general expectation that, as a new hire or intern, you’ll have to learn the jargon of the industry and office where you’re working.  Because of that, your professors… Continue reading

EMA – A Professional Environment with Creative Flair

By Shaun Chojnacki ♦  Growing up, my grandma would always say, “You only look as good as you feel.” But actually, I believe something entirely different:  you only feel as good as you feast!… Continue reading

New Experience in a Familiar Place

By Tyler Sleap  ⇔ I grew up in the suburbs of Buffalo, NY.  It’s a nice place to be a kid, but once you reach a certain age, there is not much to… Continue reading

My Moment of Fame

By Danielle Munn ◊ Working as an intern at EMA’s Charlotte office with such a friendly and welcoming team has been a wonderful experience reinforcing of my love for public relations. I feel… Continue reading

The Dreaded Question

By Trevor Delaney ♣ It’s the inevitable question every college student faces all too often, from almost everywhere and everyone. The question that comes up during every new interaction and conversation. The one… Continue reading

The Lone Ranger

By Onaika Mootoo ♦ I was ecstatic when I learned I was chosen for an internship in EMA’s PR department. I have to admit that I felt both anxious and accomplished after the… Continue reading

Storytelling is the essence of PR

By Erica Franceschini ♥ If asked, I would define public relations as the act of creating and nurturing a relationship between a company and its customers. One lesson I learned as an EMA intern… Continue reading

Never Too Late to Learn

By Mia Wiskow ♦ So after I graduate…I’m done learning forever, right? Not quite. Although the homework assignments will finally come to an end, even working professionals continue to learn and improve. In fact,… Continue reading

Finding the Ultimate Internship

By Serah Shahar ∇ I had very high expectations when I began my search for an internship last year. I’d heard horror stories from my friends about their experiences at companies where all… Continue reading

How to Work in PR if You Know Nothing About PR

By Henry Druschel ♣ I think college suggests a certain mindset when it comes to careers and majors. What you study, supposedly, predetermines where you’ll end up working as an adult. Want to work… Continue reading

Fast Food

By Erik Messerschmidt ⧓ To my everlasting disappointment, the title of this post doesn’t cleverly describe how I rapidly brainstormed last-minute, world-rocking ads for a food client, saved the day, and rode off… Continue reading

Being Persistent Matters

By Jorge Jativa ♦ “I’m late! I’m late! For a very important date! No time to say hello, goodbye, I’m late! I’m late! I’m late!” -The White Rabbit, Alice in Wonderland It definitely… Continue reading

9 reasons I love my internship

By Yao Dong ♥ It’s been two and a half months since I started my internship at EMA, and I can’t wait to share how great and valuable the experience has been. Curious? Just scroll… Continue reading

The Weird Things You Will Learn as a PR Intern

By Samantha Ryan ♠ When I started at EMA, I expected to learn all about PR. Little did I know how much else I would learn. After the second week of my internship, I took… Continue reading

INTERNal Bloopers

By Lucas Watson ♦ Wow—did I really just do that? In case you’re wondering what that is, I’ll give you three examples of mistakes every intern has made at least once: Sending an email… Continue reading

EMA the Matchmaker

By Maria Burgio ♦ No, this isn’t a romantic story about how I met my future husband at Eric Mower + Associates. This is, however, a story of how EMA reacquainted me with my… Continue reading

Tricks of the Trade

By Cassandra Ehioghiren ◊ On the day of the interview for an internship at EMA, my interviewer told me, “businesses now look at internships as the interview for a real job.” Boom! That’s when… Continue reading

Agency Life is the Life for Me

By Laura Andrade π Like most people of my generation, I’ve always considered myself good at multitasking. When I interviewed with Eric Mower + Associates, I shared that as one of my strengths thinking… Continue reading

The View

By Julia Sutherland ♥ Inspire. That’s a good word. Merriam-Webster defines inspire as, “To fill (someone) with the urge or ability to do or feel something, especially to do something creative.” What inspires you?… Continue reading